Only 15 of 32 labels are shown. Underplayed labels are variations with minor differences.
The rum-making tradition at the Hacienda Santa Teresa dates back two centuries, to a time when the enterprising colonizers plowed for the first time its fertile soil and planted the first sugarcanes. It was the year of 1796, a year that would mark the beginning of a continuous effort to produce the fine rums Santa Teresa is famous for.
The sugarcane is grown in the fertile valleys of Aragua, in the heart of Venezuela. Once harvested and processed, it is transported to Santa Teresa’s modern distillery. It is here where the master blenders, with the help of modern equipment, transform the raw material into world-renown Venezuelan rum.
The Hacienda Santa Teresa has carefully restored the old train station “El Consejo,”
which is now open to visitors
Martin de Tovar y Blanco received from King Charles III os Spain thr title of Count of Tovar, and the Royal Charter for the Lands of Tovar which today form Hacienda Santa Teresa.
Foundation of Hacienda Santa Teresa
Gustavo Julio Vollmer y Ribas buys Hacienda Santa Teresa and begins modernization, bringing a cooper distillery from Europe, improving irrigation and putting the accounts order
Ron Santa Teresa is registered as trademark, the third in Venezuela
The E.B. Badger distillery starts operations and production of rum from molasses begin
Compania Anonima Ron Santa Teresa is incorporated to produce Ron de Venezuela. The main brands are Carta Roja, Carta Blanca and Popular
Gran Reserva is launched
Carta de Oro is added to the company portfolio
The Senador Plata and Senador Oro rums are introduced
Colonial is launched and bottled until 1981
Superior goes on the market and is bottled until 1988
Relaunch of Gran Reserva
Launch of Selecto and Selecto Bicentenario
The launch of Santa Teresa 1796 Super Premium Rum
Rum Orange, a rum and orange liqueur, goes onto the market
Santa Teresa Blanco replaces Carta Blanco
A raku, a rum and coffee mestizo liqueur, is launched
Ron Santa Teresa receives appellation of origin Ron de Venezuela
Superior Silver goes onto the market